EIT Food is leading a multi-annual, multidisciplinary program to address water scarcity in Southern Europe, focusing on sectors from agrifood to manufacturing. The program aims to identify innovative solutions to reduce water consumption, wastage, and pollution, ultimately supporting the transition to a water-saving economy. Key actions include:
• The Body of Knowledge: A collaborative group of experts building knowledge on water scarcity, policy, and financing tools.
• InnoWise Scale: Support for up to 40 scaleups tackling water scarcity through mentoring and training.
• Water Academies: Sector-specific seminars promoting the adoption of water-saving technologies and sharing best practices.
• Outreach Activities: Engaging citizens to become agents of change towards a water-saving economy.
The program is being implemented across multiple European countries.
Under the Project, WE&B successfully developed/delivered the following services:
• As a Business Mentor, WE&B provided three months of mentorship (June – September) to a startup, scale-up, or SME, focusing on helping the mentee overcome obstacles and optimize resources. The mentorship covered various areas including product development, IP management, customer engagement, business planning, finances, pitching, sales and marketing, and internationalization.